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PROJECT
InnStock Brand Development
Initial branding for InnStock website. Site will offer a wide range of products as it aims to be the go-to provider for HVAC needs in the hospitality industry. Kickoff to include one product, the Distinctions PTAC model, while adding new products and accessories as visits to the site gain momentum.
Branding
Shopify Site
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ROLE
Art Director
Worked closely with the Creative Director on font, color, imagery and overall feel of the brand. We wanted to evoke a sense of security, trust and reliability.
SCOPE
Brand Concept, Logo, Website, Email Template
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